Hello Kitty girls


Hello Kitty graphic tee
$25 – delias.com

Hello kitty shoes
$66 – yoox.com

Hello kitty jewelry
$45 – zappos.com

Tarina Tarantino post earring
$32 – tarinatarantino.com

Hello Kitty hair accessory
4.60 GBP – artbox.co.uk

Hello Kitty Purse
$9.76 – glitz4girlz.com

Vintage 80’s girls


Mighty Fine v neck tee
$28 – revolveclothing.com

Rue21 heart tee
$9.99 – rue21.com

Graphic tee
7.99 GBP – uniqlo.com

Miu Miu ballet flat
$476 – bluefly.com

Dr Martens ankle boot
$125 – nordstrom.com

HVBAO canvas slip on shoes
$35 – yesstyle.com

Backpack bag
$53 – hottopic.com

Vanilla Cupcake kitty necklace
12 GBP – jijikiki.com

Vintage 80’s girls


Mighty Fine v neck tee
$28 – revolveclothing.com

Rue21 heart tee
$9.99 – rue21.com

Graphic tee
7.99 GBP – uniqlo.com

Miu Miu ballet flat
$476 – bluefly.com

Dr Martens ankle boot
$125 – nordstrom.com

HVBAO canvas slip on shoes
$35 – yesstyle.com

Backpack bag
$53 – hottopic.com

Vanilla Cupcake kitty necklace
12 GBP – jijikiki.com

Tokidoki News


Simone Legno-Founder of Tokidoki

Simone Legno is the creative director and co-founder of tokidoki. Born in Rome, Italy, Legno, drew incessantly as a child. The boxes of chewed, broken and unsharpened pencils he adored as a kid were the beginnings of a passion for art that led to the eventual creation of tokidoki, Legno’s online portfolio of the same name.  

tokidoki means “sometimes” in Japanese. Legno, who has always had a deep love of Japan and fascination with world cultures, chose the word because he feels “everyone waits for moments that change one’s destiny, by chance or by meeting a new person”.  Simone’s special moment arrived when his designs drew the attention of entrepreneurs Pooneh Mohajer and Ivan Arnold, who spied the art on his personal website and convinced him to move to L.A. to start up a dynamic new partnership with them.

Simone has been a sought-after speaker around the world at museums, universities and conferences, from MOCA (the Geffen Museum-Los Angeles) to the Adobe MAX conference, UCLA, USC, the Flash Film Festival in San Francisco, Istituto Europeo di Design in Rome, Grafika Manila and many others.

“tokidoki is the hope, the hidden energy that everyone has inside, It gives us the strength to face a new day and dream about something positive and the hope that something magical will happen to us.” – Simone Legno